Checkpoint 1
Design system
Design system, component library and every page template in Figma.
Springspot AI
Run the store with one operator, not five vendors.
Your jumping-off point to run leaner, launch more and scale without adding headcount.
Springspot is the point where a small or mid-sized ecommerce business has its design, platform and marketing systems connected to AI, so one operator or a small team can run it.
The problem
Running a store still takes dev teams, merchandisers and creatives
Every page build, catalog change and campaign waits on someone else's queue. That cost and that delay are built into how most stores run.
The promise
- Less vendor dependence.
- Faster execution.
- The same platforms you already use.
- A stack you own, from about $100 a month.
Five checkpoints
Springspot rests on five systems, each connected to Claude through an MCP. Each one has a track in the Path.
Checkpoint 2
AI ↔ design
Claude connected to Figma, producing on-system pages and assets.
Checkpoint 3
Platform MCP
Store platform and full catalog connected to Claude (proven on Shopify so far).
Checkpoint 4
Marketing MCP
Klaviyo connected for campaigns, flows and segments.
Checkpoint 5
Processes
Core workflows mapped, run through MCPs, repeatable by any operator.
The Springspot Stack
The whole store, for about $100 a month
The Springspot Stack covers everything a store runs on, for roughly $100 a month to start. Bring the tools you already have, or we layer in new ones based on what your business needs, not on what we like. No six-figure commerce platform required.
We choose and set up your stack in the Springspot Startup.
- AI operator and developerDoes the specialist work: pages, catalog, campaigns
- Design systemEvery page and asset on-brand, without a designer on call
- Store and catalogStorefront, checkout and products on a platform you own
- Email and SMS automationFlows and campaigns that run on their own
- Reviews and social proofCollected and shown automatically
- To start
- about $100 a month
Free breakdown
Get the Springspot Stack breakdown
What each part of the Springspot Stack costs to start, what to look for when you choose or keep a tool, and when it's worth moving up a plan. Unlocks here straight away.
The breakdown
The Springspot Stack, job by job
AI operator and developer
about $20 a monthDoes the specialist work: pages, catalog, campaigns.
- What to look for
- One AI assistant seat that can connect to your store, design and email tools through MCP, so it works inside them rather than beside them.
- When to move up
- When you run it most of the day and hit usage limits.
Design system
about $15–20 a monthEvery page and asset on-brand, without a designer on call.
- What to look for
- One design seat with a shared component library and an AI connection, so pages and assets are built from the system, not from scratch.
- When to move up
- When more than one person designs, or you need team libraries.
Store and catalog
about $30–40 a monthStorefront, checkout and products on a platform you own.
- What to look for
- A hosted platform with an open API or MCP access, your data exportable at any time, and the apps your categories need.
- When to move up
- When staff accounts, reporting or lower card rates start to matter at your volume.
Email and SMS automation
free to startFlows and campaigns that run on their own.
- What to look for
- Native integration with your store, segmentation on order data, prebuilt flows (welcome, abandoned cart, post-purchase) and an API.
- When to move up
- When your list outgrows the free tier; paid plans start around $20 a month, and SMS is billed per message.
Reviews and social proof
free to startCollected and shown automatically.
- What to look for
- Automatic review requests after delivery, reviews on product pages and in email, and structured data so reviews show in search.
- When to move up
- When you want photo and video reviews or more display options, usually around $15 a month.
To start: roughly $100 a month, often less, paid directly to the tool vendors.
Already have tools for some of these jobs? Keep them. The Springspot Startup looks at what you have and layers in only what's missing.
The Springspot Score
How close is your store?
Rate each checkpoint from 0 to 4. Get a score out of 100, a level from Grounded to Springspot, and one next step.
The Path
One track per checkpoint, each in the same six parts. What and why is free. Step-by-step build is paid.
- OverviewFree
- RequirementsFree
- Build guidePaid
- Templates and assetsPaid
- WorkflowsPaid
- ChecklistFree
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Start on the right stack, set up for you
The Springspot Startup assesses your business, chooses the Springspot Stack that fits it, and gets it set up and connected to AI. Bring your own tools or start fresh.