The five checkpoints of Springspot
Design system, AI and design, platform MCP, marketing MCP, and processes. The five foundations every Springspot business has in place.
Springspot breaks down into five checkpoints. Each one is a foundation. Together they’re what lets a small team run the whole business with AI doing the specialist work in between.
1. Design system
A design system, component library and every page template, in Figma.
This comes first because everything visual downstream depends on it. Without a system, AI produces one-off designs that drift off-brand. With one, it produces pages and assets that already fit.
2. AI ↔ design
Claude connected to Figma, producing on-system pages and assets.
Once the system exists, connecting AI to it turns “can you mock this up?” from a week-long request into a working session.
3. Platform MCP
Your store platform and full catalog connected to Claude. Proven on Shopify so far.
This is where a lot of day-to-day operating time goes: product data, collections, merchandising, reporting. Connected, those become conversations instead of tickets.
4. Marketing MCP
Klaviyo connected for campaigns, flows and segments.
Marketing is where small teams feel the squeeze most. Connecting it means the person with the idea can carry it through to a drafted campaign or a working segment.
5. Processes
Core workflows mapped, run through MCPs, and repeatable by any operator.
This is the checkpoint that turns the other four into a business that runs without heroics. If a workflow only works when one specific person does it, you haven’t reached Springspot yet.
Order matters, mostly
You can work on these in parallel, but the design system usually comes first, because the AI ↔ design checkpoint depends on it. Processes come last, because you can’t map a workflow through tools that aren’t connected yet.
Each checkpoint has its own track in the Path, with a free overview, requirements and checklist. To see which checkpoint is your biggest gap, take the Score.
Frequently asked questions
What are the five checkpoints of Springspot?
- 1. Design system: a component library and every page template in Figma. 2. AI and design: Claude connected to Figma, producing on-system pages and assets. 3. Platform MCP: your store platform and full catalog connected to Claude. 4. Marketing MCP: Klaviyo connected for campaigns, flows and segments. 5. Processes: core workflows mapped, run through MCPs and repeatable by any operator.
Which checkpoint should I start with?
- Usually the design system, because everything visual downstream depends on it. To see which checkpoint is your biggest gap, take the Springspot Score.
Can I work on the checkpoints in parallel?
- Yes, but order mostly matters: the design system comes before connecting AI to design, and processes come last, once the tools they run through are connected.
Why does the design system come before AI design work?
- Without a system, AI produces one-off designs that drift off-brand. With one, it produces pages and assets that already fit.